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True North Speaker Series

Many external and internal forces can alter your charity’s course over a month or a year. The pressure to respond and react may cause you to detour from your original plans. The goal of this webinar series is to provide you with a resource that you can use to re-orient if necessary. Hear from Canadian thought leaders as they share big ideas, emerging trends and timely case studies that will point you in a purposeful direction and increase your organizations impact, fundraising capacity and ultimately your resiliency.

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What You Can Learn From 152 Canadian Charities 
Tuesday, February 19 | 1:00 p.m. ET

What should you be doing when it comes to online fundraising? What are others doing? What do donors want to see and what are they actually getting?

These are the questions behind NextAfter's revolutionary Canadian Online Fundraising Scorecard. We gave to and followed 152 Canadian charities, tracking the communications and donor experience along the way. The results, which we’ll share with you, shine a light on where organizations are at today, the gap between best practices and what is actually happening, and the areas of opportunity when it comes to digital marketing. 

Featuring: Brady Josephson, Vice President of Innovation & Optimization, Next After

Discover the Next Generation of Canadian Giving 2018
Tuesday, March 19 | 1:00 p.m. ET

Join hjc and Blackbaud to find out how your organization can tap into the next generation of giving. Using ground breaking data from the definitive third study of Canadian and US donors – alongside relevant and riveting examples, we'll talk you through the new do's and don'ts of omni channel and on-trend multi-generational fundraising.

If you're wondering about multi-channel and multi-generational fundraising, brand building and advocacy programs, social media, acquiring new and younger donors or you just want to know how Canadian donors really feel about non-profits and giving, this fact-filled, one-of-a-kind session is for you!

Featuring: Mike Johnston, Founder and President hjc

Fix Your Planned Giving Program
Tuesday, April 16 | 1:00 p.m. ET

Do you have an "UNplanned giving program"? Cash is king and even large charities have left this vital revenue stream strategy unstaffed and unsupported. It's time for a hard look at what's wrong and a hard restart - come to this session to hear about what's working in the best Planned Giving programs at all sizes of charity in every corner of Canada. No calculator or tax designation needed, you'll leave finally feeling like you can refresh your program so it works!

Featuring: Paul Nazareth, VP Education & Development

 

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People in 164 countries are raising billions for the causes they care about. See how you can, too!


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Lorem Ipsum

People in 164 countries are raising billions for the causes they care about. See how you can, too!


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People in 164 countries are raising billions for the causes they care about. See how you can, too!


 
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