Blackbaud Healthcare Solutions for Consumer Marketing
Blackbaud’s Consumer Segmentation Solution is designed to help healthcare marketers uncover exactly who a target patient is by analyzing his or her emotional, behavioral, and psychographic values towards personal health and well-being.
Blackbaud has access to one of the analytics industry’s most comprehensive databases, processing more than four billion records annually. Powered by this elite set of data, Blackbaud Healthcare Analytics for Consumer Marketing provides actionable insight that identifies your most promising patients and shows you how to engage them effectively.
We can help you: