The Status of Canadian Fundraising Report: Current Trends, Examples and Advice to Drive Growth
Sunday, April 7 | 9:00 to 1:15 a.m. ET
Join Blackbaud to explore how fundraising is trending in Canada. Our annual Status of Canadian Fundraising Report shares insights from 500+ fundraising professionals on income, fundraising performance, digital transformation, and more. In this session, we draw from these research findings to understand what's driving nonprofit organization's success, and provide real-world examples, actionable advice and tips on best practices to help your nonprofit organization achieve sustainable growth—even in a challenging economy.
Speaker: Page Bullington, Vice President and Global Managing Director, Customer Success, Blackbaud
Matching the Ask to the Motivation
Sunday, April 7 | 4:00 to 5:15 p.m. ET
Giving feels good. When a donor’s own motivations, values, and needs are met and matched with an opportunity to give, that giving feels even better. In the session, you will meet donor models, and by working through the moves management process you’ll learn their motivations and learn how to shape approaches that will resonate with the donor’s personal vision and motivations.
Speaker: Matt Connell, Principal Instructor, Blackbaud
Low-Code App Development: A First Step to Creating Your Own AI-Powered Tools
Monday, April 8 | 8:00 to 9:15 a.m. ET
What's possible when you empower business users and admins to create software solutions using low-code development tools? Those closest to your operational challenges are armed with AI power and other transformational approaches. With free tools and low-code approaches to application, your team can develop custom solutions to solve operational challenges, automate clumsy processes, drive efficiency, and fuel social impact.
Want to take advantage of these capabilities? Come explore examples of how low-code approaches can be used to solve operational challenges and get valuable resources to help organizations of all sizes launch and govern their low-code programs. Whether you’re interested in creating your own apps or equipping your team, you’ll leave with actionable next steps to embrace this new frontier.
Speakers:
Heather McLean, Principal Product Manager of Innovation, Blackbaud
John Hazelwood, Chief Information Officer, North York General Foundation
Building the Future Mid-Level and Major Donors
Monday, April 8 | 3:45 to 5:00 p.m. ET
Our session will break down the components of an effective workplace giving and volunteering program and will cover what nonprofits can do to be seen as potential partners with companies, the programs, communications, and teamwork that demonstrate success for all. Additionally, we will share how to:
- Align corporate mission with nonprofit cause
- Create valuable volunteer opportunities
- Create and learn from beneficial corporate partnerships
- Communicate your cause and impact
- Steward the new employee donor
Speakers:
Matt Nash, Executive Director, The Blackbaud Giving Fund
Calli Hartman, Director of Customer Success, Blackbaud
The Keys to Donation Form Conversion: Design and Optimization
Tuesday, April 9 | 8:00 to 9:15 a.m. ET
In this session, you'll learn how to design a donation form that converts visits into donations. We'll cover the six hallmarks of a high-converting nonprofit donation form and how you can modify your donation forms accordingly. We'll also define optimization and discuss strategies for making and testing small changes to your forms to best meet the needs of your donors. Finally, we'll share a case study where design and optimization had a real impact on conversions.
Speaker: Lacey Kruger, Senior Product Manager, Blackbaud