Transforming Healthcare Philanthropy: Launching Intermountain Health’s New Digital Grateful Patient Initiative

Available on demand

In 2023, Intermountain Health launched a new digital grateful patient program targeting patients who recently visited the hospital. Join Doing Good Digital, Blackbaud, and Intermountain Health as we discuss strategy, content, and technology that culminated in a successful acquisition and fundraising program in 2023.

Intermountain Health services over one million patients each year in Utah and surrounding states. Their new digital grateful patient acquisition program was a digital-only initiative that included a dedicated patient journey, unique content for the patient audience, and testing throughout the year to optimize for success.

How to Drive Donor Acquisition and Revenue with a Dedicated Giving Website

Available on demand

Many hospital foundations have little creative control over content on the main hospital website. Building and controlling your own dedicated foundation website allows you to showcase your mission and promote giving initiatives.

Join Doing Good Digital and Blackbaud as we share content ideas to help improve acquisition, engagement, and conversion through your own dedicated website. Learn the benefits of having your own fundraising website, how-to build your case internally, or ways to improve upon your current site.

Automating Success: Leveraging Digital Automation to Acquire Mid-Level and Major Gift Donors

Available on demand

Join Doing Good Digital and Blackbaud to learn how slight additions to your digital strategy and campaigns can make big enhancements to your mid-level and major gift programs.

Starting with acquisition, we will discuss how to identify mid level and major donors through clicks and engagement throughout the year. Then we will discuss how to leverage digital automation to work alongside, and expand the reach of your mid level and major gift officers. 

Transforming Healthcare Philanthropy: Launching Intermountain Health’s New Digital Grateful Patient Initiative

Available on demand

In 2023, Intermountain Health launched a new digital grateful patient program targeting patients who recently visited the hospital. Join Doing Good Digital, Blackbaud, and Intermountain Health as we discuss strategy, content, and technology that culminated in a successful acquisition and fundraising program in 2023.

Intermountain Health services over one million patients each year in Utah and surrounding states. Their new digital grateful patient acquisition program was a digital-only initiative that included a dedicated patient journey, unique content for the patient audience, and testing throughout the year to optimize for success.

How to Drive Donor Acquisition and Revenue with a Dedicated Giving Website

Available on demand

Many hospital foundations have little creative control over content on the main hospital website. Building and controlling your own dedicated foundation website allows you to showcase your mission and promote giving initiatives.

Join Doing Good Digital and Blackbaud as we share content ideas to help improve acquisition, engagement, and conversion through your own dedicated website. Learn the benefits of having your own fundraising website, how-to build your case internally, or ways to improve upon your current site.

Automating Success: Leveraging Digital Automation
to Acquire Mid-Level and Major Gift Donors

Available on demand

Join Doing Good Digital and Blackbaud to learn how slight additions to your digital strategy and campaigns can make big enhancements to your mid-level and major gift programs.

Starting with acquisition, we will discuss how to identify mid level and major donors through clicks and engagement throughout the year. Then we will discuss how to leverage digital automation to work alongside, and expand the reach of your mid level and major gift officers. 

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