End-of-year fundraising is such a critical period for most organizations that it’s never too early to begin planning! Join Blackbaud solutions engineers as they bring decades’ worth of Raiser’s Edge and fundraising experience to offer guidance on how your organization can begin building your year-end strategy. They’ll hone in on various components of your strategy and which features in Raiser’s Edge NXT best support each of those corresponding fundraising needs. We hope to see you there!

Can you believe it's already time to start preparing for GivingTuesday? In this session, we'll share tips on what you can be doing to build a better GivingTuesday campaign this year from start to finish. We'll discuss guiding principles for managing an effective campaign, review data health tips to ensure your constituent data is ready to go, and offer refreshers for new Raiser's Edge NXT features you might consider incorporating into your campaign strategy. We hope to see you there!

For new donors – on Giving Tuesday or at any point during a campaign – the steps you take in the first 90 days will determine how many you retain (or lose). In this webinar, you’ll learn how to spur both new and existing donors into action and boost revenue.

Our friends at Omatic Software will set the stage by sharing some industry data on the current state of donor retention. They’ll then provide information on how data quality – current, clean, complete data – can increase your donor retention rate, and review steps to help ensure successful donor re-engagement.

Attendees will come away with a solid understanding of the importance of the 90-day window and will discover how data quality can support donor retention – following Giving Tuesday, and your next campaign in 2022.

In this webinar, you will learn how to easily automate the thank you process on Giving Tuesday through Gratavid's NXT integration and how to use personalized video to spread giving day awareness, increase giving day donations, and wow your donors with gratitude. Put your mind at ease through automation without sacrificing the personal touch that will wow your donors not only on GivingTuesday but the whole year through.

Did you know that many nonprofits raise (at least) one-third of their fundraising dollars in December?

We all know that the end-of-year period is critical to meeting your goals and fulfilling your organization’s mission. You’ve got to get it right―and that means giving your supporters a great experience.

Marketing automation, personalized appeals, and multi-channel campaigns are all important tools in your fundraiser toolkit, especially at the end-of-year. But if you don’t have any of this setup―where do you start?

In this 60-minute action-packed webinar, digital strategist, and technology Maureen Wallbeoff and Carl Diesing from DNL OmniMedia will share digital fundraising tips, tricks, and tactics that you can use to stand out and raise more.

Lessons Learned

• The five things every donor wants when giving online
• Examples of best practices for email appeals, donation forms, and campaign promotion
• ow to create and run a simple testing plan this fall

Did you know that many employers offer employer matching gift programs yet $4-7 billion in matching gift revenue goes unclaimed by organizations each year? This Giving Tuesday, Double the Donation and Blackbaud want to ensure you meet your matching gift potential by doubling eligible donations without doubling down on fundraising efforts.

On September 21, the Double the Donation team will share actionable employer matching gift insights, best practices to incorporate matching gifts into your #GivingTuesday fundraising efforts, and a recorded demo of the robust Blackbaud Raiser's Edge NXT® and 360MatchPro gift matching integration.

After this presentation, your team will know how to effectively drive employer matching gift revenue this upcoming Giving Tuesday.

Looking to host your first giving day this GivingTuesday (or beyond)? Join guest speakers Roland Palmer and Regina Farrell as they share lessons learned from the field. After hosting their first GivingTuesday campaign in the Fall of 2020, they tapped into even more potential with an inaugural giving day the following Spring. Proving that you can be successful your first time, the events brought in well over 100 new donors, leveraged Facebook for building virtual engagement and hit every major goal. In this session, we will discuss the strategy, what Roland and Regina will repeat (and what they will not) as well as how they are taking practices from these campaigns and applying them to GivingTuesday this year.

Need to spin up an online giving form for end of year fundraising, fast? Join us for 30 minutes, where we will show you how to build an enticing, mobile-friendly page through Blackbaud Peer-to-Peer Fundraising™, powered by JustGiving®. We will quickly demonstrate the various ways to configure your page, whether you desire a compelling form that drives conversions, a true peer-to-peer campaign that increases supporter engagement or a straightforward method to collect donations with as little building as possible.

Join Tanya Fitzgerald (stewardship super fan) and Stephanie Thomas (peer-to-peer fundraising enthusiast) to see how you can turn those peer-to-peer supporters into retained advocates. In this session, we will address the challenges of cultivating relationships with first-time donors (who gave specifically to an individual), retaining fundraisers year-over-year, and all your pressing questions with a live Q&A at the end. Register today!

The end-of-year "Season of Giving" is the perfect time to attract new donors and engage annual supporters by sharing your mission. Then, using your successful year-end campaign, set the pace for your 2022 stewardship plan. We'll look at how to create an effective donor-centric plan that keeps repeat donors involved and turns first-time givers into sustained donors. Appropriate for organizations of all sizes.

Learning objectives :

• Develop and/or refine an effective and achievable end-of-year campaign.
• Establish the donor and the impact of their gifts as the center of all your plans and communications.
• Create and enforce a strong stewardship plan for a healthy retention rate.

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