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From Planning to Thank You: NCLR Shares Its Secrets for End-of-Year Success

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You can’t avoid it. It might only be the middle of summer, but it’ll be here before you know it.

Yes, we’re talking about the holiday season—and more importantly—end-of-year giving. As you start planning your end-of-year campaigns, you might be asking yourself how other organizations plan a successful end-of-year campaign.

NCLR (National Center for Lesbian Rights) consistently raises more than eight times its average monthly donations in December alone! Join Autumn Woish, development system administrator for NCLR, and hear first-hand how the NCLR team develops its successful end-of-year campaign from start to finish. You’ll learn about the technology that mobilizes and integrates its campaign in order to drive successful results to help advance the rights and safety of lesbian, gay, bisexual, and transgender people and their families.

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