#GivingTuesday Takedown or Triumph?
Tuesday, September 26 | 1:00 p.m. ET
In 2013, two friends battled it out over how their organization should participate in #GivingTuesday. In one corner an early adopter and fan of the global giving day on the other side a #GivingTuesday doubter. Join Carie Lewis Carlson, senior director, Digital Marketing, The Humane Society of the United States and Kelley Hohl , senior consultant, Blackbaud, as they share their story of incorporating #GivingTuesday into their fundraising efforts. Hear their perspectives on the right and wrong ways to do #GivingTuesday, and tips for a successful campaign from one of the organizations doing it best.
Best End-of-Year #GivingTuesday Ever: Tips for Luminate Online™ and Beyond
Thursday, October 05 | 1:00 p.m. ET
Are you ready for the end-of-year giving season? Join our team of Luminate Online experts and campaign strategists to learn how to leverage all of the new features in Luminate Beta as part of your year-end campaign efforts to drive acquisition, cultivation, and participation, both during the holiday season and as 2018 begins. In addition to helping you put those new features to good use as part of your game plan, we’ll touch on how Blackbaud can help you drive even greater results with advanced social influencer engagement, email list hygiene, intelligence, and campaign strategy optimization. And as our early holiday gift to you, we’ll also show you our free campaign resource kit to get you started.
Three Top Tips to Turn Your #GivingTuesday
Tuesday, October 10 | 2:00 p.m. ET
Many hospitals and health care organizations are tapping into #GivingTuesday as a way to engage their community of supporters, grow their donor base, and increase their fundraising. Join Lauren Short, Annual Giving manager for Riverside HealthCare in Kankakee, Illinois, to learn her three top tips to turn your #GivingTuesday into success. In 2016 they engaged their social influencers, went multichannel, secured a gift match, and much more!