Event fundraising continues to be an important income stream for charities, with increasing numbers of people taking part in a varied amount of events. But why do people take part and how important are such events in building long term supporter engagement?

The report will look at:

- Motivations for taking part in a fundraising event
- What types of events are most appealing?
- Registration fees versus fundraising
- Support from charities
- Taking control of your event fundraising
- Segmentation
- Support

Please direct any questions to Julia Woodcock at julia.woodcock@blackbaud.co.uk


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