When it comes to attracting and retaining clients and talent and to making a difference as a good corporate citizen, the lines are blurring between corporate giving programs being “nice to have” and “have to have."
Strategic, successful corporate giving and engagement programs have a few key things in common. We’ve identified four hallmarks of the strategic approach:
- Executive Support
- Authentic Intent
- Values Alignment
- Increasing Employee Participation
Whether you are currently running a CSR program or thinking about it, you'll need to read this series!
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